Paul Smith unveils limited-edition darts collection with Harrow Darts

Paul Smith
FashionMarketingNews

Paul Smith has collaborated with manufacturer Harrows Darts to design a limited-edition collection of darts and dartboards.

The line will be available in Paul Smith stores in the UK, Europe and the US. According to the pair, the collection combines “British fashion, sport and design”.

Paul Smith and Harrows Darts were founded three years apart and the new range celebrates both of their histories, fusing together Paul Smith’s design with precision engineering. The ‘Harrows for Paul Smith’ range centres around craftsmanship and attention to detail.

The fashion designer’s vibrant colour scheme can be found on the limited-edition dartboard and 90 per cent tungsten darts.  The darts also feature Harrow’s Quick Point system, which allows players to change points using a specially designed tool.



Managing director, Damian Ara, from Harrows Darts, said: “Darts fans are passionate about the game, but increasingly they care about design too. They want something that performs brilliantly at the oche but that they’re equally proud to have on display at home”

“That’s what we’ve created with Paul Smith. His distinctive approach to colour and design runs through the collection, alongside the engineering, innovation and performance people expect from Harrows.

“It feels like a real celebration of both brands – our shared British roots, our attention to detail and a belief that great design and great performance should go hand in hand.”

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Paul Smith unveils limited-edition darts collection with Harrow Darts

Paul Smith

Paul Smith has collaborated with manufacturer Harrows Darts to design a limited-edition collection of darts and dartboards.

The line will be available in Paul Smith stores in the UK, Europe and the US. According to the pair, the collection combines “British fashion, sport and design”.

Paul Smith and Harrows Darts were founded three years apart and the new range celebrates both of their histories, fusing together Paul Smith’s design with precision engineering. The ‘Harrows for Paul Smith’ range centres around craftsmanship and attention to detail.

The fashion designer’s vibrant colour scheme can be found on the limited-edition dartboard and 90 per cent tungsten darts.  The darts also feature Harrow’s Quick Point system, which allows players to change points using a specially designed tool.



Managing director, Damian Ara, from Harrows Darts, said: “Darts fans are passionate about the game, but increasingly they care about design too. They want something that performs brilliantly at the oche but that they’re equally proud to have on display at home”

“That’s what we’ve created with Paul Smith. His distinctive approach to colour and design runs through the collection, alongside the engineering, innovation and performance people expect from Harrows.

“It feels like a real celebration of both brands – our shared British roots, our attention to detail and a belief that great design and great performance should go hand in hand.”

Click here to sign up to Retail Gazette‘s free daily email newsletter

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